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  • Posts about Branding

    2018 Logo Trends

    June 4, 2018

    Interesting report on emerging trends in logo design for this year: “The key takeaway from this is not to imitate, but to find a way to push these ideas forward and make them your own.”


    Chobani Rebranding

    December 1, 2017

    Beautiful new identity for yogurt brand Chobani on Brand New. The brand illustrations and typography work well both together and independently of each other.


    Redesigning Adobe’s File Type Icon System Language

    October 21, 2017

    Really insightful post on an important design overhaul from the Adobe Design Brand team. Adobe has a massive amount of file types, and I think this solution works well.

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